Coca-Cola Company Coca-Cola Company is an American multinational beverage corporation and manufacturer, retailer and marketer of nonalcoholic beverage concentrates and syrups. John Stith Pemberton is pharmacist who invented formula for the most popular product Coca-Cola in in Columbus, Georgia.
Be a great place to work where people are inspired to be the best they can be.
Nurture a winning network of customers and suppliers, together we create mutual, enduring value. Be a responsible citizen that makes a difference by helping build and support sustainable communities. Maximize long-term return to shareholders while being mindful of our overall responsibilities.
It declares our purpose as a company and serves as the standard against which we weigh our actions and decisions. Objectives The main objectives for the Coca-Cola Company are to be globally known as a business that conducts business responsibility and ethically and to accelerate sustainable growth to operate in tomorrow's world.
By having these objectives, it forms the foundation for companies in the decision making process. All the bottling partners work closely with their customers such as convenience stores, grocery stores, movie theaters and street vendors to create and use localized strategies developed in partnership with the Company.
Their competition with other beverage companies are also narrowed down as they own various brands that could be possible competition. For example, the company sells Coke without the competition of other popular soft drink brands like Sprite and Fanta because the company owns those brands as well.
The company often reviews and evaluates their business plans and performance to improve their earnings and analyze their competitive position in the market. They make decisions in realigning their business models to match the objectives of the company by using strategies and tactics in the analysis of their performance.
Organizational structure Organisational structures need to be designed to meet aims. They involve combining flexibility of decision making, and the sharing of best ideas across the organisation, with appropriate levels of management and control from the centre.
Modern organisations like The Coca-Cola Company, have built flexible structures which, wherever possible, encourage teamwork. For example, at Coca-Cola Great Britain any new product development e.
Coca-Cola Vanilla brings together teams of employees with different specialisms. At such team meetings, marketing specialists clarify the results of their market research and testing, food technologists describe what changes to a product are feasible, financial experts report on the cost implications of change.
This Committee helped to shape the six strategic priorities set out earlier. The Chair of the Executive Committee acts as a figurehead for the Company and chairs the board meetings.
Other executives are responsible either for the major regions e. Africa or have an important business specialism e. As a company whose success rests on its ability to connect with local consumers, it makes sense for The Coca-Cola Company to be organised into a regional structure which combines centralisation and localisation.
Take the European union, SBU, for example. The UK fits into the Northwest Europe division. This geographical structure recognises that: At a more local level the management of The Coca-Cola Company involves a number of functional specialisms.
The management structure for Great Britain illustrates this. The structure of Coca-Cola Great Britain combines elements of centralisation and decentralisation. Divisions and regions operate as business unit teams, with each Director reporting to the General Manager, i.Coca-Cola Bottling Company of Northern New England took flight as a single bottling operation out of Laconia, NH, in Through rapid growth and various acquisitions, that small operation has grown into one of the nation’s largest Coca-Cola bottlers.
Given the mission, vision, and desires of the organization's partners, the administration can distinguish and actualize an organization chart that will guarantee the accomplishment of the company's targets. We look at the current organizational structure and learn how it developed from a unique combination of organizational structures and management models.
Coca-Cola (Coke) Grows a Global Brand. Wiki organizational chart of business information for Coca Cola by Cogmap, the wikipedia of organization charts.
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